Sales Assistant Jobs (2026) — Salary, Cities & Top Employers

Salary analysis

💰 Salary analysis

Salary data based on 672 positions with reported compensation (21% of all Sales Assistant listings).

10th percentile

£16,000

25th percentile

£24,846

Median (50th)

£25,437

75th percentile

£28,000

90th percentile

£30,000

Average salary: £25,134

In-demand skills

🎯 In-Demand skills

Most frequently requested skills in Sales Assistant job descriptions, ranked by mention frequency.

Customer Service

Warehouse

CRM

Excel

By city

🌎 Salary & Jobs by city

Compare Sales Assistant opportunities across 20 cities. Click any city for detailed market analysis.

City	Jobs ▼	Median Salary	Salary Range	Remote %	Companies	New (7d)
London	326	£28,446	£26,000 – £30,000	–	15	101
Manchester	75	£25,437	£25,437 – £26,000	–	15	38
Berlin	69	$25,437	$24,846 – $28,000	–	15	5
Glasgow	67	£25,437	£14,000 – £30,000	–	15	28
Hamburg	53	€41,500	€38,250 – €44,750	–	15	3
Belfast	52	£26,695	£26,695 – £26,695	–	15	21
dubai	46	–	–	2%	15	6
München	38	€33,000	€33,000 – €33,000	–	15	4
Edinburgh	37	£24,863	£18,000 – £25,437	–	15	17
Bristol	31	£26,000	£25,437 – £26,500	–	15	18
Aberdeen	30	£25,437	£25,437 – £25,437	–	13	18
Birmingham	25	£60,000	£29,000 – £60,000	–	13	10
Inverness, Highland	24	£25,437	£23,078 – £25,687	–	11	12
Newcastle upon Tyne	19	£28,000	£26,116 – £30,000	–	12	5
Ellesmere Port, Cheshire	19	$25,437	$24,846 – $28,000	–	9	0
United Kingdom	19	$25,437	$24,846 – $28,000	–	2	6
Hull, East Yorkshire	18	$25,437	$24,846 – $28,000	–	4	6
Swindon	16	£28,000	£26,000 – £28,000	–	7	1
Portsmouth, Hampshire	16	£30,000	£30,000 – £30,000	–	8	8
Frankfurt am Main	15	$25,437	$24,846 – $28,000	–	11	1

Top employers

🏢 Top employers

15 companies with the most Sales Assistant openings globally.

Kurt Geiger 84 jobs

WHSmith 59 jobs

Footasylum 27 jobs

Blackwater Recruitment Ltd 25 jobs

PerZukunft Arbeitsvermittlung GmbH&Co.KG 23 jobs

The Entertainer 23 jobs

AkzoNobel 22 jobs

Charles Tyrwhitt 17 jobs

Dreams Ltd 17 jobs

Sports Direct 14 jobs

AlFuttaim 14 jobs

ALO 12 jobs

Geographic distribution

🌐 Where Sales Assistants work

United Kingdom 1,992 jobs Germany 815 jobs United States 263 jobs UAE 82 jobs India 35 jobs Saudi Arabia 3 jobs

Sales Assistant Job Market Overview (2026)

The Sales Assistant job market is steadily growing, with 3,190 open positions tracked across 20 cities worldwide. In the past 30 days alone, 1,779 new positions were posted (1,005 in the last week), indicating strong and consistent demand from employers.

Compensation Landscape

The median salary for Sales Assistant positions is £25,437, with the middle 50% of earners making between £24,846 and £28,000. Top earners (90th percentile) command £30,000 or more. Note that 79% of listings do not disclose salary, so actual compensation may differ in some markets. The highest-paying city is Birmingham at £60,000 median, while Edinburgh offers £24,863.

Skills That Get You Hired

Based on analysis of job descriptions, the most in-demand skills for Sales Assistant roles are Customer Service, Warehouse, CRM, and Excel. Including these keywords in your resume and cover letter can significantly improve your ATS match rate and interview chances.

How to Apply

Start by reviewing our Sales Assistant resume example to see what top candidates include. Pair it with a strong cover letter tailored to your target company. Then use JobsChat AI to search all 3,190 positions and get matched based on your experience, preferred location, and salary expectations.

Related roles

Sales Representative → Cashier → Store Protection Specialist → Assistant Store Manager → Account Executive →